Flash

For a long time I didnt know how to reduce the harsh flash light and the overcast shadow behind the subject but recently reading few articles found some tricks to overcome it.Flash will work its best outdoor only when the subject is nearer to the camera.

Harsh Flash Light:

Many SLR and prosumer cameras have a facility to adjust the flash light.

Generally the default settings would be "0" but if you feel the flash light is more you can reduce it to negative values like (-1,-2 etc..).

You can also close the flash light with a soft white paper napkin so the harsh light gets reduced.(This is just optional).

Reduced flash to negative values and did selective coloring to reduce harsh flashlight.

Overcast Shadow:

It is always better to use flash as the second source of light.

If the light is still less dont focus the flash directly on the subject but somewhere else like the object beside or the ceiling so you can avoid the shadow.

You can also use a white card just below the flash light directing the light elsewhere other than the object.